This service will empower Italian local producers to effectively export and transfer their products with fresh value to Greek enterprises and will empower Greek local producers to effectively export and transfer their products with fresh value to Italian enterprises.
As an option to the end user (seller or buyer), the platform user will be able to find the proper carrier for shipping his fresh products to the airport of origin in case the users cannot make the transfer themselves. Similarly, following the arrival of the products to the airport of destination, the user will identify the best carrier to reach the final destination. The core architecture will focus on matching demand and supply for freight transport before and after products are transported by passenger airlines and there will be customized matching criteria that optimize the results from the proposed matching for the users.
The platform will exhibit traceability features and provide location information to the users, since special equipment will be used by the involved parties of the supply chain. The necessary equipment involves RFID tags and portable RFID readers, as well as GPS devices with tracking capability and the supporting infrastructure. If the user selects one of the carriers proposed by the platform, the carrier will have to pick up the freight, place on it an RFID tag, and read the tag with the portable RFID reader, while recording the initial location of the shipment. The carrier will also activate the GPS device or smartphone for tracking his location consistently until arrival at the desired node/hub (e.g. airport) of origin, and for updating the platform accessed by the user. Then, the airport authorities will have to be equipped with compatible portable RFID readers for confirming products arrival.